News - 13 Mar `24Lessons In Marketing: How To Sell A Disease To Big Pharma

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We've actually done it! 🤘Seeing Incyte's "See What's Possible" campaign featuring huge posters with vitiligo models at AAD congress in San Diego was a revelation.

Vitiligo, once flying under the radar, has grabbed the healthcare industry by storm. This surge has not only brought about the first FDA-approved treatment for vitiligo but also seen over 40 companies pouring resources into vitiligo R&D.

It's a prime example of how savvy marketing by the tiny non-profit org can flip the script and spark significant shifts. We might even put togther a white paper "How To Sell A Disease To Pharma Industry."

Vitiligo marketing

 



      FAQOther Questions

      • Can Ginkgo Biloba help with vitiligo?

        Ginkgo Biloba offers a promising, simple, and relatively affordable option for managing vitiligo. Known for its anti-inflammatory, immunomodulatory, and antioxidant properties, ...

      • Is there a special diet for vitiligo?

        Recent research highlights the potential of diet and nutrition in managing vitiligo, offering an alternative where traditional therapies may be lacking. However, the relationshi...

      • Shall I take vitamin D for my vitiligo?

        Vitamin D plays a central role in the prevention of different inflammatory and chronic diseases. Consuming 1,000–4,000 IU (25–100 mcg) of vitamin D3 daily should be ideal for mo...